I serve as the Director of Sales & Marketing at Shangri‑La and Traders Qaryat Al Beri, Abu Dhabi, where I lead the commercial strategy for one of the capital’s most distinctive luxury waterfront resorts. With a strong track record in hospitality sales, brand positioning, and revenue growth, I am also responsible for driving market performance across rooms, catering, events, and strategic partnerships. With renowned results-driven leadership and a collaborative approach that works closely with regional and international markets to strengthen brand visibility, optimize market share, and deliver sustainable business growth.

A deep understanding of luxury hospitality, combined with a keen focus on guest experience and market trends, enables Shangri‑La Qaryat Al Beri to remain a destination for both leisure and corporate travelers in Abu Dhabi.