Tiffany Peter works at Lucerne Tourism in the Lucerne Convention Bureau, where she is responsible for several priority markets. In her role, she supports international event planners in finding suitable venues and partners in the Lake Lucerne region.

She is responsible for the Lucerne segment of the four-day Go Sustainable study trip. Launched in 2023 in collaboration with Gregory Baur from the Zurich Convention Bureau, the event aims to provide participants with practical insights and inspiration for implementing sustainable events. The first edition targeted the German market, while the second edition focuses on the UK market.

Tiffany holds further education qualifications in tourism and business administration, building a solid foundation for her work in destination marketing and the meetings industry. She has previously worked as a cabin crew member and in private banking before entering the tourism and meetings industries.

Outside work, she enjoys spending time outdoors, appreciating the natural beauty of Switzerland in every season.