I am the CEO of About Partners Luxury Brands Collection (APLBC), a digitally focused representation company that offers global representation in all segments, coupled with bespoke consultancy via its AP Gigs channel.

Prior to founding APLBC, I worked for a global representation company, independent boutique hotels and larger hotel brands. My diverse 18-year experience combines sales and operations, which provides a unique insight into understanding and identifying client needs, reinforcing my operational excellence ethos.

As a leader, I am committed to continuing education for myself and my team. I believe deeply in transparency and understand the need to engage on a digital transformation journey to truly realize the potential of analytics in the presentation space.

My passion for the travel industry is evident in my ongoing mission to serve. I have been an active ITM Board Member for several years. I was also appointed as a Board Director for
ACTE and work closely with GBTA to foster cross-industry relations.

In addition, I co-lead the Diversity, Inclusion and Equity Committee for TAMS, (Travel and Meetings Standards)
Community.

Recently, I was named as a Top 50 Women in Travel by WINiT by GBTA but my most important role is being a wife and a mother to my superhero son