CityDNA Summer School 2025 in Luxembourg

ACCELERATE YOUR CAREER IN THE BUSINESS EVENTS INDUSTRY!

Dive into the exciting world of meetings, conferences, incentive travel & events!

The CityDNA Summer School is our alliance’s premier training programme for newcomers in the business events industry including CVBs, DMOs, Hotels, Congress Centres, DMCs, PCOs, Airlines...

Why join?

1. Level up your skills • From strategy to operations, gain cutting-edge insights into how destinations and partners win and deliver events.
2. Expand your network • Connect with peers from across Europe and beyond.
3. Hands-on learning • Immerse yourself into group work, tackle real-life case studies,and face hands-on challenges to apply what you’ve learned.
4. Get inspired • Learn from a faculty of top experts that will guide you through key topics like destination strategy, client decision-making, inclusive and sustainable event design, tech and AI for smarter proposals, industry trends and collaborative solutions.

Whether you’re new to the industry or transitioning from another division, this programme is designed to refresh your knowledge and equip you with the latest skills and insights.

Since 1987, more than 2,100 alumni have joined the CityDNA Summer

School. Will you be next?