Experiences and Events Executive
ELX
Renee Cavan is a marketing executive with more than 20 years’ experience in sales, client engagement and experiential marketing in the financial services industry. After quickly rising through the ranks in banking, she became a regional leader overseeing the sales and service performance of 20-plus branches in Baltimore and Atlanta. Renee's success caught the attention of SunTrust Bank, where she was recruited to revamp retail sales and marketing programs before transitioning to lead regional brand and experiential marketing. After a large merger creating the Truist brand, she managed a team of 10-15 marketing managers, overseeing 300-plus sponsorships and high-profile events, including a 63-city brand tour, major league sports activations and partnerships with A-list participants. Known for her ability to align marketing strategies with brand, business and C-suite objectives, Renee consistently drives impactful results and brand visibility. Now based near Charlotte, she enjoys family life with her husband, two daughters, and two black labs while staying active as a daily hot yoga practitioner and fierce cheerleader on the sidelines of soccer games.
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