Founder
Word of MICE
Entrepreneur, public speaker and Past-President of MPI in Belgium. With more than 25 years' experience in tourism and the meetings and events sector, Mariska is considered an authority in the industry. Passionate about storytelling, Mariska founded her company Word of MICE in 2017. Her company connects the meetings industry with the right influencers, to tell meeting suppliers' stories in an authentic, creative and professional way. She is convinced of the impact and potential of B2B influencer marketing and her mission is to create a global active community of influencers, content creators and ambassadors. In 2021 she lost four of her loved ones in just five months, including her husband. A challenging time where she had to reinvent herself, and learn how to deal with loss and grief. She now wants to share her journey and learning with others.
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