Matt Franks

CEO, DRPG America Inc

DRPG America Inc

www.drpgroup.com

About the Speaker

Matt Franks has more than 25 years’ experience in live events and creative communications, working with major brands around the world.

Matt is Chief Operating Officer of DRPG, where he is responsible for the company’s full range of services worldwide.

DRPG is a global creative communications company providing integrated in-house services, with offices in the UK, North America and Europe and plans to expand into the Asia-Pacific region.

Matt has been included in the Eventex Top 100 Most Influential People in the Event Industry list and named a Conference & Incentive Travel A-List Alumni.

Matchmaking Information

Attending

Marketing and Engagement

Understanding the many sides of sponsorship

Speaker

Matt FranksDRPG America Inc

الأربعاء, 21 مايو 2025

14:00 - 14:20 CEST

Hall 8, More than Experience Theatre, Maritz, Stand F730

Education session

English

Speaker's Sessions (1)

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Session

Marketing and Engagement

Understanding the many sides of sponsorship

Speaker

Matt FranksDRPG America Inc

الأربعاء, 21 مايو 2025

14:00 - 14:20 CEST

Hall 8, More than Experience Theatre, Maritz, Stand F730

Education session

English

*This session will take place virtually*

Sponsorship is becoming increasingly important to events and experiences, and often generates essential funding, but in return sponsors expect more than they ever did. Look at creative ways to engage your sponsors and provide them with a great experience and value for money while adding value to your end users.

Learning outcomes:

How to identify sponsorship opportunities for your event

Understanding the views and expectations of the sponsor

Practical suggestions on creating sponsorship opportunities and how to execute them

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.5 Credits

* CSEP Approved