Strategy Lead, Global Forums
Dell Technologies
Nathalie has more than 18 years’ integrated marketing experience across North America and EMEA.
As a global citizen, she excels in diverse cultural settings, and with regional insight develops impactful strategies. Her career has touched tech, sports, oil, healthcare and banking, where she delivered innovative and impactful business-centered results.
Armed with a BA in Advertising/Marketing and an MA in Media, she combines creative storytelling with data-driven decision-making to craft targeted strategies.
At Dell Technologies, she leads strategy for the Global Forums. Passionate about learning, Nathalie is dedicated to shaping industry trends at the intersection of marketing and tech. As a seasoned event marketer, she thrives in leveraging data-driven insights to elevate attendee experiences, with a keen interest in integrating events into the AI era. Outside her professional career, Nathalie is a former national athletics sprinter and record holder. Today, she enjoys exploring hidden hiking trails and cycling with her family, while secretly aiming to compete in Masters Athletics.
Date

From tariffs and inflation to supply chain disruptions and visa complexities, today’s planners face unprecedented challenges when organizing global meetings and incentives. But a limited budget doesn’t have to mean a limited experience. Gain the tools to make informed decisions about destinations, supplier partnerships and cost-saving tactics—all while maintaining the quality, creativity and impact of your programs.
Learning outcomes:
Demonstrate innovative budgeting strategies and trends to navigate rising tariffs, inflation, and supply chain and contract constraints
Gain expert insights on negotiating contracts and leveraging supplier partnerships to reduce costs and add value
Maximizing impact and creativity with limited resources by incorporating creative event design, technology and sustainability-focused strategies
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.75 Credits
* CMP/CEU Approved: 0.75 CE hour
* CSEP Approved