Head of Strategic Engagement, Brand & Channel Activation
Innomotics GmbH
Tobias Stoffels is a marketing and event strategist with extensive experience in designing impactful, resource-efficient experiences. As Head of Portfolio Marketing at Innomotics, he leads global marketing initiatives, product launches and trade show strategies, ensuring event design aligns with business goals and market demands.
Previously, as Team Lead of Events & Content at Siemens Healthineers, he managed a global team to create high-impact events through strategic storytelling and innovative content. In his role as Global C-Level Engagement & Marketing Manager, he developed thought leadership strategies and executive engagement platforms, balancing creativity with business priorities.
With expertise in event strategy, storytelling, and resource optimization, Tobias specializes in crafting compelling narratives and designing events that drive engagement while maximizing impact—whether for global events, fairs or executive engagement platforms.
Outside work, he enjoys traveling, photography, running and hiking in the mountains, bringing a creative and global perspective to both his professional and personal life.
Date

Join your brand-side marketers and event professional peers for interactive learning, collaboration, connection and creative thinking. Engage with senior speakers from influential brands to explore the future of experience design, emerging trends and to critically assess outdated practices. Participate in candid discussions on common challenges and leave with innovative ideas for creating impactful experiences. Hear from a magical experience designer and a former RAF combat helicopter pilot and squadron leader. Leave inspired and rejuvenated.
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 7: Building the Value and Impact of the Convention Industry, 7 credits
* CSEP Approved