Chief Good Officer
COLORS FOR GOOD
Colors for Good, an organization focused on bringing social and environmental impact solutions to the meeting and hospitality industry. With a background in international business, Alessandro shifted from the oil and gas sector to create initiatives that empower communities and support sustainable growth.
Through Colors for Good, Alessandro leads projects that create meaningful work opportunities for women in vulnerable communities. His team designs customizable, sustainable products—such as lanyards, RFID‑enabled bracelets and event accessories—that help planners meet their goals while contributing to positive social and environmental outcomes. Alessandro has spoken at events around the world, connecting the industry’s sustainability ambitions with practical, purpose‑led solutions.
A passionate kiteboarder, sailor and advocate for regenerative practices, Alessandro combines his adventurous spirit with his commitment to building a better world.
Date

Learn how you can create fun and impactful events by bridging the gap between social and environmental impact solutions, and the growing sustainability requirements of the meetings and hospitality industries. Explore how meaningful, sustainable elements can be integrated into your events. Create a bracelet or badge lanyard with a second life to represent your personal commitment to impact.
Learning outcomes:
Discover how easy it is to do good in your next event
Be inspired to integrate social and environmental impact
Activate your do-good network
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.75 Credits
* CMP/CEU Approved: 0.75 CE hour
* CSEP Approved

Learn how you can create fun and impactful events by bridging the gap between social and environmental impact solutions, and the growing sustainability requirements of the meetings and hospitality industries. Explore how meaningful, sustainable elements can be integrated into your events. Create a bracelet or badge lanyard with a second life to represent your personal commitment to impact.
Learning outcomes:
Discover how easy it is to do good in your next event
Be inspired to integrate social and environmental impact
Activate your do-good network
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.75 Credits
* CMP/CEU Approved: 0.75 CE hour
* CSEP Approved