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Author on Sales Leadership
Steps to WIN
Ciara Feely helps sales leaders build high-performing teams and move from transactional selling to relationship-led partnerships. A bestselling author and sales strategist, Ciara shows teams how meaningful conversations can strengthen connections and drive revenue.
With 20-plus years' experience, including 10 years as a client agent and 10 as a hotelier, Ciara understands both what clients need and how sales teams can deliver. She equips teams to listen with purpose, engage buyers more meaningfully and align their approach with the way clients want to buy.
Ciara is the author of Steps to Win in the Meetings Industry and speaks at global events including IMEX, MPI, SITE and IVMA. She also serves as VP of Community for MPI UK & Ireland.
Ciara lives in rural Ireland with her husband and twin boys. She enjoys creating herbal tea blends and foraging. Her practical style and fresh perspective help organizations take a more effective approach to sales.
Date
Explore how to lead your team in a way that brings out their best, focusing on strategies to ensure your team is working in harmony toward common goals; to cultivate a sense of value in each member, making them feel indispensable; and to build a client-centric culture, designing stand-out buying journeys for your client.
Beyond standard sales tactics, explore advanced strategies to lead with flow and conviction, giving you and your team a competitive edge. Supporting your sales team’s mindset, focus and productivity is critical—not just for performance but for sustainable growth and client loyalty.
Learning outcomes:
DIscover what motivates each individual on your team and how to align that with collective goals
See your role—and business—from your team’s perspective, strengthening connections and trust
Gain immediately implementable ideas to enhance team harmony and productivity
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.5 Credits
* CSEP Approved
Leading from the heart builds loyalty, emotional bonds and a true sense of belonging—driving transformational team results.
Explore strategies to ensure your team works in harmony toward common goals, feels valued and performs at its best. Learn how to lead with flow and conviction, reducing overwhelm while protecting mindset, focus and productivity.
Learning outcomes:
Define what is motivationally important to the individuals on your team
Consider your role and the business from their point of view
Walk away with ideas that are immediately implementable
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.5 Credits
* CSEP Approved