Sponsor appeal: Making your audience a sponsorship magnet
Marketing and Engagement

Sponsor appeal: Making your audience a sponsorship magnet

Meeting planner toolkit
Thursday, May 22, 2025
12:35 PM - 1:20 PM | Europe/Berlin

Education session

Inspiration Hub, Hall 9 | IMEX Forest, Stand 9002
English
About

Unlock hidden revenue by turning prospects into sponsors. Understand how to showcase your audience's true value. Learn what sponsors crave: data-driven insights into attendee demographics, interests and needs. Discover how to craft compelling proposals that resonate, demonstrating the ROI of sponsorship.

Learning outcomes:

Identify the key data points sponsors need to make informed decisions

Explain the hidden value of attendee information for potential sponsors

Construct compelling sponsorship proposals that highlight audience ROI

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.75 Credits

* CMP/CEU Approved: 0.75 CE hour

* CSEP Approved

Speakers

Richard Morris

DirectorActive media events ltd